George Mason University
George Mason University Mason
George Mason University

AMGT 752: Arts Entrepreneurship

Course Information from University Catalog

Repeatable within Degree


Lecture course in discovering and developing entrepreneurial skills in the arts. Students will conceive, develop, and present a for-profit or not-for-profit business plan and strategy; which will include model(s), market overview, management structure, along with revenue streams, an acquisition strategy, and technical and information technology strategies. Advanced course focuses on developing financial planning skills, funding strategies, marketing and arts sales.

When Offered: Fall, Spring

Hours of Lecture or Seminar per week: 3

Credits: 3

Prerequisites:

Admission to Arts Management program or permission of program director; AMGT 704.

1 Course Sections Scheduled for Spring 2018

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